February 12, 2016 Ferguson Advertising

Smooth Sailing

Smoker_Fishing_BRWhile summer boat season may seem like a distant dream (or cruel trick) right now, it’s right around the corner for our friends at the Smoker Craft family of boat brands. Indeed, ‘tis the season for those thinking about purchasing a new boat – be it fishing, pontoon, water sports. ‘Tis the season, then, for us to help Smoker Craft make the decision easy.

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We’ve been working hard the past several months to produce high-quality, beautiful brochures for each brand within the Smoker Craft family of boat brands. With each one, we faced a similar challenge – balancing the uniqueness of each brand while carrying through the overall value that comes with being a part of the Smoker Craft family of brands.

The books are now done – and are already getting potential buyers pumped about boating season and warmer months. After all, when you have the right co-captain on your marketing journey, it’s sure to be smooth sailing.

 

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